Deskripsi Pekerjaan
Join our dynamic marketing team as a Part-Time Digital Marketing Specialist! Inovasi Digital Indonesia is seeking a creative and results-driven professional to execute impactful digital campaigns across multiple channels. This flexible role offers the perfect opportunity to leverage your marketing expertise while maintaining work-life balance. You'll collaborate with our talented team to drive brand awareness, customer engagement, and lead generation through innovative digital strategies.
We value fresh perspectives and offer a collaborative environment where your ideas can thrive. If you're passionate about digital marketing and seeking a part-time role with competitive compensation and growth opportunities, we encourage you to apply today!
Tanggung Jawab
- Develop and execute data-driven digital marketing campaigns across SEO/SEM, social media, email marketing, and content platforms
- Manage and optimize paid advertising campaigns (Google Ads, Facebook Ads) with measurable ROI targets
- Conduct market research and competitor analysis to identify emerging trends and opportunities
- Create engaging content (blogs, social posts, email newsletters) aligned with brand voice and audience interests
- Monitor campaign performance using analytics tools (Google Analytics, SEMrush) and generate actionable reports
- Collaborate with design team to create compelling visual assets for digital channels
- Implement A/B testing strategies to continuously improve campaign effectiveness
- Stay updated with digital marketing best practices and platform algorithm changes
Kualifikasi
- Minimum 2 years of hands-on experience in digital marketing with proven campaign success
- Proficiency in Google Ads, Facebook Ads Manager, and Google Analytics
- Strong understanding of SEO principles, keyword research, and on-page optimization
- Excellent written communication skills in Bahasa Indonesia and English
- Experience with email marketing platforms (Mailchimp, HubSpot) and marketing automation
- Ability to analyze data and derive actionable insights from performance metrics
- Proficiency with content creation tools (Canva, Adobe Creative Suite) a plus
- Self-motivated with ability to work independently and meet deadlines in a remote environment